the coaching suite

Let's Build Something Incredible Together

You started your events business for the freedom to do things in your own way, on your own terms – not to be broke, exhausted, overwhelmed, and stressed out all the time. There are plenty of 9-5 jobs that do that already. You deserve to have a business that not only allows you to thrive but one that is sustainable and most important of all PROFITABLE.

You don't have to do it alone.

It’s time you finally had the business you’ve always wanted to have. 

You wouldn’t be in this industry if you didn’t love what you do because I know firsthand, that doing events is not for the faint of heart. It's past time the number of zeroes in your bank account reflected your expertise. 

Stop hustling backwards under the misguided notion that to make more money, you need to do more events. When you understand how to accurately price your event services, you immediately begin to work smarter, not harder and with that, comes FREEDOM.

How it works

UNDERSTAND YOUR MODEL

We’ll start by diving into your current business model to understand what specifically is holding you back from reaching your business revenue goals.

KNOW YOUR NUMBERS

Next, we’ll determine your new revenue target numbers and get clear on how that affects your overall business model.

DESIGN A PLAN

Finally, we’ll design a customized plan that maps out the changes that need to be implemented so you can confidently begin charging your services at the higher rates. 

i can help because i've been there

Three years ago, I was overworked, overwhelmed, and underpaid. 

Here I was, 14 years in the business, seemingly living my best life planning events that I loved except, I was completely exhausted and utterly miserable. I was doing more events than was sustainable (or even logical) to make ends meet while feeling frustrated about the fact that my business wasn’t growing even though I was working harder than ever.

Until I understood the method behind properly pricing my services, the thing that I thought was a ‘business’ was functioning as nothing more than a really expensive hobby – generating little to no revenue for all the work I was doing.

Sound familiar?

What do a bowl of Mac & Cheese, a trip to Spain and 13 rejection letters have in common? 

They're all part of the story of how I ended up in this business. Grab your popcorn, this is a good one...

hi there!

IF YOU'RE
FEELING:

FRUSTRATED...

Trying to figure out how to make your events business sustainable yet consistently struggle to make a profit.

OVERWHELMED...

With how hard you’re working and the number of events you need to take on to simply make ends meet.  

NOT SURE HOW TO....

Get off the hamster wheel of attracting clients that don’t understand the value of your work, who question your prices, and leave you wondering what you’re doing wrong. 

The results

THEN HOW DOES THIS SOUND?

DOUBLE YOUR REVENUE WITHOUT TAKING ON MORE EVENTS

PRICE YOUR SERVICES TO ATTRACT THE CLIENTS YOU ACTUALLY WANT TO WORK WITH

DO MORE OF WHAT YOU LOVE AND LESS OF WHAT YOU DON’T 

CONSISTENTLY WORK WITH CLIENTS WHO UNDERSTAND THE VALUE OF YOUR WORK AND DON’T BAT AN EYE AT YOUR PRICES

FEEL CONFIDENT KNOWING THAT YOU ARE BEING PROPERLY COMPENSATED FOR YOUR EXPERTISE

I’ve worked with Bennell for years and she has never disappointed me. She has an ability to not only listen to what you want but truly understand what you need and make you feel like you and your business are safe in her hands. She helped me bring to life what I’ve desired for my business for so long.

"Bennell has been the best decision I've made..."

SEASON DOUBLED HER INCOME 

Bennell was instrumental in helping me get clear about pricing for my services. She helped me understand why I needed to set my prices where they are now, and it’s helped me attract my ideal clients consistently.

"Going through the process with her has helped me attract my ideal clients consistently..."

JOY IS ATTRACTING HER IDEAL CLIENTS 

Bennell helped me understand why exchanging time for money was not a sustainable business practice and walked me through how to accurately price my services for profitability.

"This coaching was exactly what I needed to move forward in my business..."

PHILICIA PRICED HER SERVICES FOR PROFIT 

What Clients are saying

LET'S DO THIS!

Book Your Consultation

Not everyone is the right fit for us and that’s okay! This one-on-one coaching is for the established event professional who is ready to stop playing small and see their bank account reflect the years of expertise they bring to the table.

If you’ve tried to figure this out on your own but still aren’t seeing the results you want and are wondering why nothing you’ve done in the past has worked, let’s get on a call and discuss how I may be able to help.